COURSE ID: ADW-0011
Creating Your First Ad Group – Structure & Text Ads
LIVE ON: 29TH NOV 2019 @ 11:00
What You Will Learn?
Learn about creating your first ad group during the setup of your first ad campaign
Best practice when writing text ads – policy and optimisation
Understanding the differences between campaign level settings and ad group level settings.
Live Video
1
VIDEO: Creating Your First Ad Group
Documentation
1
Creating Your First Ad Group IPS
2
Creating Your First Ad Group FAQs
An ad group is a container for one or more ads and keywords that share similar targets.
Use ad groups to organize your ads by a common theme, such as the types of products or services you want to advertise. You set a bid, or price, to be used when an ad group's keywords trigger an ad to appear. This is called a cost-per-click (CPC) bid. You can also set prices for individual keywords within the ad group.
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Enrolled:
17 students
Duration:
25 mins
Lectures:
3
Video:
25 mins
Level:
Intermediate
