Topics

Analytics
Conversions

A crucial part in building the perfect Google Ads campaigns is setting up goals. Google Ads uses Google Analytics conversion/goal data as part of their AI learning experience, so having goals setup in your account will help Google determine where/when to auction and which time/date/schedule might lead to a conversion.

What You Will Learn

  • Where do we find goals in Google Analytics?

  • How to define a goal on a website/page?

  • How to build a “thank you” page? (WordPress)

  • How to make the “thank you” page a goal?

  • How to test your goals using Analytics real-time?

  • How to test your goals using Google Tag Manager?

Bryan Casson Managing Director

Bryan Casson – Managing Director

One of South Africa’s leading SEO experts residing in Johannesburg, South Africa. In 1998, Bryan started his SEO journey and after years of building experience, Casson Media was founded in 2009.

Do you still have questions?
Give Casson Media a call on +27 67 114 8164 (Call or WhatsApp) or email us here.

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