For years business’ going online have come to realise the ever increasing importance and advantage of getting their business (retail and franchises) listed on Google My Business. As more and more people use mobile for their shopping journey, whether it starts at home through online browsing, an app or while out and about, being perfectly […]
Read MoreAs we kick off yet another year in Digital Marketing, the updates that roll out throughout the year are hard to miss. From better performance enhancements to sales and everything else in between, here are three things we are eagerly waiting to see their influence as the year progresses.
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Google is known for always coming up with all kinds of updates to their products for all kind of reasons including to better enhance the experience of the end users, expanded text ads are one such change coming after Google got rid of the right side desktop ads. Here are things that we at Casson […]
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Data Studio is Google’s latest reporting tool that integrates with Google’s products like Google AdWords, Google Analytics, Google Sheets and YouTube to create visually stunning reports to share with clients.
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If you would like to have the competitive edge over your competition, it might be a good idea to know why they are so successful and which tools they are using that is getting them there. Key words are everywhere for everyone to see on the web, therefore using the keywords that your competitors are […]
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